As CRT’s User Experience Designer, I’m tasked with making things easy to use and intuitive. When it comes to designing Web sites and apps, a large marker of success is figuring out what’s primary (and always accessible) and what’s secondary (important, but just not as essential). Such design concerns are just as important for product design as well.
Cocoon’s Grid-It Organizer primary focus is accessibility. Everything you put under its elastic straps is immediately visible and ready-to-hand. Compare this to any kind of zippered bag you use to store your cables, small peripherals and the like; it’s much easier to get to what you need. An organizer’s secondary function might be protection from scrapes and dings and more serious damage, and Grid-It’s got that too: the straps are tight enough to hold all your widgets (but not too tight that getting things in or out is a bother).
If you’re looking for a better way to impose some order on your backpack or shoulder bag’s contents, it doesn’t get much better than this.